Blogs

Why Cold Calling Still Works for Education Services If you run a coaching institute, test prep center, college, university, or career advisory service—now is the time to act, especially with Class XII results out. One of the most time-tested and effective strategies you should consider is cold calling. Despite changes in marketing trends, cold calling remains a reliable and evolving tool. Here’s why:

Sinjan
Founder | EduBiz Networks

Being a parenting coach is a mission to support families, but without strong online visibility, even great services may go unnoticed. BOOSTUP by EduBiz Networks acts as a strategic marketing partner, helping coaches build a professional online presence, connect with their audience, and drive consistent sales. Why Online Visibility Matters: Most potential clients are online, so it’s essential to have: A professional digital image Purposeful, educational content Regular platform activity Effective calls-to-action Why Coaches Struggle: Marketing isn’t a coach’s core skill. Time is better spent helping clients, not managing posts or ads. How BOOSTUP Helps: Builds custom strategies Manages content across all major platforms Designs audience-specific posts Enhances credibility through branding Converts followers into clients In essence: BOOSTUP understands parenting coaches’ missions and helps them grow online with consistent, purposeful marketing.

Sinjan
Founder | EduBiz Networks

BOOSTUP by EduBiz Networks creates professional, trust-building websites for parenting coaches, consultants, and educators. These websites do more than look good — they educate, sell, and grow your business 24/7. BOOSTUP handles everything from design, SEO, and content creation to ongoing support. With helpful tools like blogs, downloads, FAQs, and lead magnets, your website becomes a powerful partner in reaching and serving more families.

Sinjan
Founder | EduBiz Networks

BOOSTUP helps parenting coaches turn their expertise into sellable courses that build trust and attract serious clients. Courses boost credibility, run on autopilot, and showcase real results. BOOSTUP supports with topic selection, course design, content creation, marketing, and sales funnels — making your course a long-term business asset.

Sinjan
Founder | EduBiz Networks

In parenting support, trust begins before a single word is spoken — through your brand’s look and feel. BOOSTUP helps parenting coaches and consultants create warm, professional visual identities that instantly build trust. From logos and websites to social media and storytelling, BOOSTUP ensures your brand reflects your voice, feels approachable, and makes parents feel, "You’re the one."

Sinjan
Founder | EduBiz Networks

An age-old Indian proverb, “Jo dikhta hai, vo bikta hai” (What is seen, sells), has evolved into a modern business mantra: “Jo achha dikhta hai, baar-baar dikhta hai, vo hi bikta hai” – What looks good and is consistently visible is what ultimately sells.

Sinjan
Founder | EduBiz Networks

Earn with Your Local Network – Join as Our Partner A specialized marketing studio offering 34 unique services across 8 categories, focused exclusively on serving education businesses, is inviting partners across India at two levels:

Sinjan
Founder | EduBiz Networks

You've built trust and impact locally—now it's time to grow without burnout. BOOSTUP helps parenting professionals scale by building strong, aligned partner networks. From affiliates and certified coaches to regional ambassadors, BOOSTUP provides the tools, structure, and strategy to expand your brand sustainably and meaningfully—turning your parenting mission into a movement.

Sinjan
Founder | EduBiz Networks

As a parenting coach or consultant, your brand needs more than passion—it needs a clear strategy. BOOSTUP helps you define your unique value, target audience, and message before diving into visuals or content. From brand voice to content and design, BOOSTUP creates a complete, authentic marketing roadmap so your parenting brand stands out, connects deeply, and grows confidently.

Sinjan
Founder | EduBiz Networks

Why Most Indian Schools Struggle with Social Media Marketing In India, most schools lack a dedicated marketing department. Their promotional efforts are often limited to routine, uninspired social media posts—usually handled by the computer teacher as an added task. But let’s be clear: effective social media marketing requires more than just posting content. It demands a mix of technology, creativity, social insight, and strategic thinking to build a strong reputation while engaging both students and parents. This isn't a casual endeavor; it requires serious commitment. Unfortunately, many school owners treat social media marketing as a checkbox activity. They feel the need to maintain a presence simply because other schools are doing it. As a result, they delegate this critical function to staff with little time or expertise, treating it as just another routine duty.

Sinjan
Founder | EduBiz Networks

Parenting coaches have a unique opportunity to connect with diverse parent audiences through social media, but one-size-fits-all content no longer works. Each platform—Facebook, Instagram, LinkedIn, YouTube, WhatsApp, and Telegram—has distinct audiences and content preferences. To succeed, coaches need platform-specific content, engaging visuals, audience insights, and smart marketing strategies. BOOSTUP by EduBiz Networks helps parenting coaches by providing: - Custom posts for each platform - Strategic content plans - Branded templates - Automation tools - Cross-platform performance tracking It empowers coaches to build a strong, authentic, and consistent digital presence.

Sinjan
Founder | EduBiz Networks

BOOSTUP by EduBiz Networks helps parenting coaches market their services with consistent, creative, and strategic support. Instead of relying on occasional posts, BOOSTUP offers powerful tools like client stories, podcast features, discovery calls, webinars, and custom campaigns to build trust and attract clients. With ongoing retainership plans, coaches get help with content, events, design, and social media—handled by a dedicated team that understands their mission. You focus on helping families; BOOSTUP handles the marketing.

Sinjan
Founder | EduBiz Networks

Age as a Critical Factor in Education Marketing Age plays a significant role in marketing—especially in the education sector. Educational institutions invest heavily in marketing, advertising, and promotional activities to grow their reach, increase enrollments, and ultimately boost revenue. Considerable time, money, and effort go into crafting compelling advertisements, choosing the right distribution channels to maximize visibility, and creating impactful campaigns to generate and nurture leads—all through a blend of human effort and technology. While many elements influence marketing success—such as product (or service), pricing, place, promotion, people, processes, communication, cost, and convenience—the most crucial factor is the customer. People of different age groups think and behave differently. Their decision-making process and purchasing behavior evolve with age. But how often do marketers truly take this into account? And to what extent? At BOOSTUP by EduBiz Networks, we understand this dynamic deeply. With nearly 30 years of experience, we know that strategy is the most overlooked yet vital component of effective marketing. That’s why our services are designed to account for age-driven consumer behavior at every step—from crafting personalized messaging and selecting the right media platforms to designing engaging ads, creating reels, defining sales journeys, and developing impactful brochures. We prioritize user experience above all.

Sinjan
Founder | EduBiz Networks

BOOSTUP for Parenting Coaches Grow through trusted local partnerships. Why it works: Builds trust fast Reaches ready parents Converts visibility into clients Partner With: Preschools Schools Pediatricians Communities Toy Stores BOOSTUP handles the marketing — you focus on families.

Sinjan
Founder | EduBiz Networks

Many schools invest heavily in marketing and promotional campaigns, yet still find themselves falling short of their enrolment goals. Despite their best efforts, the challenge persists. The reason? Choosing a school isn’t a routine decision. While school fees are paid regularly, the act of selecting the right school for a child is rare and deeply considered. So, what truly influences a parent’s choice? While factors like location, fees, and infrastructure are important, the key driver is perception—the belief that a school can empower their child to build a bright and successful future. This is where branding takes precedence over advertising. It’s not just about visibility—it’s about your school’s value proposition: the philosophy, culture, and identity you communicate to the community. It’s about how effectively your school is positioned in the hearts and minds of parents and students. If you're a school owner striving for meaningful, long-term success, it’s time to shift focus from short-term promotions to building a strong, lasting brand. Define and communicate your unique positioning—whether as a values-driven institution, a pioneer in educational technology, a disciplined learning environment, or a leader in academic and career outcomes. Remember, branding doesn’t happen overnight. It takes consistent, deliberate effort over time—sometimes even involving rebranding or repositioning to better reflect your vision. Patience and perseverance are essential. Let’s build a brand that truly resonates with the hopes and aspirations of today’s parents. For expert strategy and personalized consultation, contact us today.

Sinjan
Founder | EduBiz Networks

BOOSTUP by EduBiz Networks helps parenting coaches build trust and visibility in their local communities. While digital reach matters, local presence is often more effective for building strong relationships and credibility. BOOSTUP supports this through personalized offline marketing strategies like local market research, print materials, event support, and connections with schools and clinics. The goal is to turn local visibility into trusted client relationships and long-term growth.

Sinjan
Founder | EduBiz Networks